WebinarJam vs Zoom Webinars – Head-to-Head Comparison

WebinarJam vs Zoom Webinars - featured image

WebinarJam vs Zoom Webinars – which one is a better choice for hosting webinars?

In short, WebinarJam is better for marketing and sales-focused webinars.

Zoom Webinars is better for in-house webinars if you’re already using Zoom for meetings.

To give you a much better overview, we’ll compare WebinarJam and Zoom Webinars side-by-side by these 10 important factors:

Ease of Setup & Webinar Types

On both webinar platforms, you can only host live webinars, there is no automated webinar feature on either platform. You can either host one-time or recurring webinars.

The setup on WebinarJam is a lot more streamlined. WebinarJam setup takes you through the whole setup as a sequence, so you can set up all the webinar settings and audience interactions.

WJ Step-by-step what the full configuration flow look slike
WebinarJam full configuration setup flow

On Zoom Webinars, the setup is just one view. It’s also quite short and easy, but it has significantly less customization options. The user interface on the webinar setup is also not that smooth.

Furthermore, Zoom Webinars has one major downside – the host and all the attendees have to download and install the Zoom desktop application even to just join the webinar. It’s a huge downside, because people aren’t willing to download a separate file just to join a webinar. Some people can’t even do it on their work computers.

Downloading and installing the zoom webinar app
Downloading and installing the Zoom Application

Winner for Ease of Setup & Webinar Types: WebinarJam

Although, both only offer live webinars, the clear winner is still WebinarJam, because the attendees can join the webinar easily, since it’s entirely browser-based.

WebinarJam: Webinar Types & Setup

3/5

Zoom Webinars: Webinar Types & Setup

2/5

Webinar Registration & Funnel Pages

Webinar funnel pages, more specifically, the webinar registration page determine how many registrations are you going to gather on your webinar.

WebinarJam has 17+ registration page templates, with different layouts. Some templates feature large images, some have embedded videos and some just list the main bullet points. They all look great.

You can even design 2 simultaneous registration pages and A/B test them and track which one converts registrations better.

WebinarJam Landing Page template 8
WebinarJam Landing Page template 8

Zoom, on the other hand, offers very limited customization options. Basically, you’re stuck with an archaic-looking registration page. On Zoom webinar registration page, you:

Basically, it’s very standardized and boring.

Zoom Webinar Registration Page
Zoom Webinar landing page (attendee view)

Winner for Webinar Funnel Pages: WebinarJam

When we compare the webinar registration page on WebinarJam vs Zoom Webinars, it’s very clear that WebinarJam has taken a marketing-focused approach. They focus more on conversion tracking and great UI to maximize the webinar registrations.

WebinarJam: Webinar Funnel Pages

4.5/5

Zoom Webinars: Webinar Funnel Pages

2/5

Reminder Email Editor & Scheduling

To maximize your webinar attendance rate, it’s a good idea to schedule webinar reminder emails.

Zoom Webinars have quite limited reminder email scheduling options. You can only schedule the reminder emails for 1 hour, 1 day or 1 week before the webinar.

Another downside for Zoom Webinars is that the majority of the email is instructions how to download, install and join the webinar. They try to make up for the download and installation requirement by sending long instructions in every email.  

Zoom Webinar email example
Zoom Webinar email example

WebinarJam on the other hand offer very flexible email scheduling. You can add shortcodes to the email body, including a direct link to join the webinar. That’s a lot better user experience – just click on the link and you’ve joined the webinar. No downloads, no installation process, no hassle.

Another great feature on WebinarJam is the audience segmentation options. That means you can craft separate email messages to your audience based on their attendance.

WebinarJam email customizer tool
WebinarJam host view: Customize your e-mail communication

Winner for Email Tools: WebinarJam

WebinarJam has clearly better email editor, customization and segmentation options. And for the attendee, the email looks a lot cleaner. That means you can focus on the key value propositions and offers in your emails, instead of technical instructions.

WebinarJam: Email Tools

5/5

Zoom Webinars: Email Tools

2/5

Audience Interactions During the Webinar

The audience interaction tools are one of the most important factors when choosing between WebinarJam vs Zoom Webinars.

Starting with the live webinar room user interface – as a host, you can customize the live room color theme to match your brand colors. On Zoom Webinars, it’s pretty much the same as in Zoom meetings, with very formal and minimalistic design.

Both webinar platforms enable chatting and launching polls to the audience. And you can choose to share the poll results with the audience.

On both platforms you can also separate Q&A from the regular chat messages. However, one upside for Zoom Webinars is that the attendees can upvote on each other’s questions. That makes it easier for the host to choose which questions should he pick to answer first.

Q&A example
Attendee view: Asking a question during the webinar on Zoom

However, WebinarJam has interactive offers that the host can launch during the webinar. These interactive offers have these elements:  

WebinarJam product offer as attendee
WebinarJam: Seeing the product offer during the live webinar

Winner for Audience Interaction Tools: WebinarJam

On both webinar platforms you can chat, host polls and Q&A sessions. However, WebinarJam is more suitable for marketing and sales webinars, because of its interactive offer features.

WebinarJam also has a separate control room for just the moderator, who can interact with the audience, while the host is solely focused on the presentation.

WebinarJam: Audience Interaction Tools

4.5/5

Zoom Webinars: Audience Interaction Tools

3/5

Video Engine & Support

Since Zoom is a desktop application that the host and all the attendees have installed, the computer resources can be utilized better for rendering the video.

Zoom is quite famous for its crisp video quality.

Zoom Webinars webcam quality HD
Zoom Webinars webcam quality (HD)

However, WebinarJam doesn’t fall behind, the video is very clear and reliable there as well.

In terms of stability, WebinarJam has a “Panic! Button”, which is a unique feature. Whenever you might run into any kind of technical difficulties during your webinar, you can just press the “Panic! Button” and WebinarJam will create a new webinar room and automatically import all your attendees into it.

It all takes less than 10 seconds and it’s really smooth. This gives you a peace of mind that whenever there might be a problem, you can easily fix it.

WJ panic button - reboot room
WebinarJam Host view: Pressing the Panic! button
WJ redirecting all attendees
WebinarJam Host view: Redirecting all attendees

WebinarJam vs Zoom Webinars have a very different approach to customer support.

Zoom has a chat bot on the website, so you can ask questions quickly. But there’s no human answering you. It’s just a bot. And it’s not that smart.

WebinarJam, on the other hand, has a thriving Facebook community with 40,000+ members. Whenever you have a technical or webinar marketing related question, people will happily help you in the community.

Winner for Video Engine & Support: Zoom Webinars

WebinarJam has a better peer-driven support system with the Facebook community. However, the video engine is better with Zoom Webinars. It’s just a more important factor for your webinar audience.

WebinarJam: Video Engine & Support

4.5/5

Zoom Webinars: Video Engine & Support

4.5/5

Webinar Presentation Tools

Despite being a pioneer in video conferencing, Zoom Webinars has quite primitive presentation tools for the host.

As a host on Zoom Webinars, you can only share your screen and annotate. Everything you want to show to your audience is based on screen-sharing. It’s bad because the video quality depends a lot on each attendee’s connection quality.

That means if their connectivity is bad, the slideshow becomes pixelated.

Zoom Webinar annotate tool
Zoom Webinar annotate tool

WebinarJam is much more powerful in that sense. You can pre-configure all your presentation materials before the webinar even begins. That means you can:

WebinarJam even has slideshow controls for the slides you uploaded.

WebinarJam slide presentation controls for host
WebinarJam Host view: Injected slideshow presentation controls during live webinar

With these controls, it’s much easier to switch between the slides and the webcam, to create a more focused presentation for your audience.

Winner for Presentation Tools: WebinarJam

The pre-uploaded slideshow on WebinarJam allows you to launch the slideshow directly from the webinar platform. In this way, the slideshow is shown for each attendee on their side. That means the quality is much higher and doesn’t depend on the video.

On Zoom Webinars, there are no special controls for slideshows and video clips. Everything has to be screen-shared, which reduces the quality.

WebinarJam: Presentation Tools

4.5/5

Zoom Webinars: Presentation Tools

2/5

Attending on Mobile Devices

When choosing your webinar platforms, it’s important not to forget your attendees who might want to join with their mobile devices.

WebinarJam and Zoom Webinar rooms are both compatible with mobile devices.

However, Zoom requires mobile attendees to download the Zoom mobile app just to join the webinar. This is again a blocker for some attendees and will decrease the webinar attendance rate.

Zoom Webinar on Android 1
Attendee view: Zoom Webinar webcam
Zoom Webinar on Android 2
Attendee view: Slideshow + webcam

On WebinarJam, the attendees can simply click the webinar room link and Boom! – They’re in.

The webinar room and all the features and controls are mobile responsive and easy to navigate on WebinarJam.

Only critique I have to WebinarJam is that the “Speaker request” and “Attendee count” are perhaps in a too prominent spot, since they’re not that frequently used features.

But overall, the navigation is easily understandable and the user interface looks clean.

WebinarJam Android attendee Q&A
WebinarJam Android attendee - Q&A
WebinarJam Android polls
WebinarJam Polls on Android

Winner for Mobile Devices: WebinarJam

When hosting marketing or sales webinars, it’s important to maximize the attendance rate. Every roadblock on the way creates a drop-off in the attendance rate. And the requirement to download the Zoom application is a roadblock for attendees.

Another downside for Zoom Webinars is that while the host is sharing their screen, the webcam becomes way too tiny. The host is barely visible.

WebinarJam: Mobile Devices & Browsers

5/5

Zoom Webinars: Mobile Devices & Browsers

4/5

Follow-up & the Webinar Replay

On WebinarJam, the webinar replay recording video is automatically sent along with the webinar follow-up email. They even go so far to create a “Replica Replay”. That means all the interactions, like chat, polls, offers and Q&A will be launched exactly at the same time mark as they happened during live.

That’s a great feature for creating a live-like webinar experience even for the replay attendees.

WebinarJam webinar replay Q&A
WebinarJam Host view: Setting up the webinar replay Q&A

However, Zoom Webinars don’t include the webinar replay link in their follow-up email at all. That’s a huge downside, because a portion of your registrants would still want to watch the webinar, but now they can’t even get the replay.

One positive feature for Zoom Webinars is that you can trim the webinar recording after the event. You can basically trim out the start end the end of your webinar. Just leave in the middle, where you deliver the main topic.

Zoom webinar recording trimming
Zoom webinar recording trimming

Winner for Webinar Replay: WebinarJam

An important factor to consider is if the replay attendees can still engage and ask questions in some way. On Zoom Webinars, there’s no way to do that. There’s not even an option to send an email to the host.

On WebinarJam, there is that option. This way you can engage even with the webinar replay attendees.

WebinarJam: Webinar Replay

4.5/5

Zoom Webinars: Webinar Replay

2.5/5

Webinar Analytics & Data Exports

To always be improving on your webinars, you need to look at the webinar attendance metrics. WebinarJam vs Zoom Webinars – both have their own type of reporting.

On WebinarJam, there’s the webinar analytics dashboard, which features:

WebinarJam webinar analytics

On Zoom Webinars, there’s no analytics dashboard. They take an old school approach. You can generate and download CSV reports regarding your webinar.

Zoom Webinars CSV files include only basic attendance and engagement data, like:

Zoom Webinars Reports exports example
Zoom Webinars Reports exports example

Winner for Analytics & Data exports: WebinarJam

When comparing WebinarJam vs Zoom Webinars for getting insights and learning from your previous webinar sessions, then WebinarJam is clearly the winner.

They have a very insightful analytics dashboard with webinar data that you can use to learn and improve upon your future webinars.

WebinarJam: Analytics & Exports

5/5

Zoom Webinars: Analytics & Exports

2.5/5

Pricing Packages & Trial

It’s clear that WebinarJam is made exclusively for webinars, while Zoom started as a meeting software and they just included the webinars add-on.

For Zoom Webinars, you first have to subscribe to the Zoom Meetings Pro package ($ 14.99 / month) + the webinars add-on ($ 40 / month). That’s the cheapest package for zoom and will get you up to 100 attendees. It only gets more expensive after that:

Zoom Webinars Pricing Scalability
Zoom Webinars Pricing Scalability

That’s quite a lot. The upside is that you’ll get the Zoom Meetings Pro for hosting meetings without a time limit.

WebinarJam also has a downside with the pricing – they only have annual packages. But that’s actually okay if you’re serious about hosting webinars as a long-term strategy.

The cheapest package is $ 499 / year and will get you a webinar room of 500 people. That’s more than enough. And you know there’s room for growth.

WebinarJam pricing
WebinarJam pricing packages

So, to compare the pricing for WebinarJam vs Zoom Webinars, we have to take them to a common level:

The annual price for a 500-attendee room:

That means WebinarJam is 3.7x cheaper!

Also, WebinarJam has a 14-day trial for just $1.

Zoom has no trial for webinars. You can only get a Zoom Meetings trial so you can host up to 40-minute meetings.

Winner for Pricing & Trial: WebinarJam

WebinarJam is clearly a cheaper choice if hosting webinars is your long-term marketing and sales strategy. And it should be – it’s a very profitable strategy once you get good at it.

WebinarJam gets you far superior features with only 1/3 of the price.

WebinarJam: Pricing

4/5

Zoom Webinars: Pricing

3/5

Conclusion for WebinarJam vs Zoom Webinars

To conclude this detailed feature-by-feature comparison of WebinarJam vs Zoom Webinars, let’s summarize the scenarios where WebinarJam is the better choice and when is Zoom Webinars a better choice.

When to Choose Zoom Webinars?

Choose Zoom Webinars when:

When to Choose WebinarJam?

Choose WebinarJam when: