Hosting webinars is an increasingly popular marketing and sales strategy. It’s especially proven to be effective for B2B sales, high-ticket SaaS products and online courses.
One of the reasons why webinars are effective is because of the relative scarcity (have to register and attend at a specific time), the personal relationships the host builds with the audience and the educational value of the event.
Choosing the best webinar software is an important step to make sure you’ll maximize the attendance rate, truly engage with your audience, have the tools for a proper follow-up and learn the most important insights using the analytics dashboard.
What Should You Consider When Choosing a Webinar Software?
Choosing the best webinar software depends a lot on your goals. In this review, we’re focusing on the marketing and sales aspects of webinar platforms.
We’ve carefully reviewed each webinar software based on the following 10 criteria:
- What types of webinars can you host? Can you host automated webinars? How easy is the setup?
- How much can you customize the webinar landing page? Can you customize the registration form? Is there registration page A/B testing included?
- Can you customize the emails using the email editor? How well can you schedule the webinar reminder emails to maximize the attendance rate?
- How well are the audience interaction tools (polls, offers, Q&A) features designed? Do they actually help you increase sales during the webinar?
- Does the video engine broadcast the best possible webcam quality without being laggy? Is there an on-demand customer support available?
- Do the presentation tools actually make the presentation easier for you? Does it have slideshow and video injections?
- Can attendees join with their mobile devices? Does the platform support different types of browsers?
- Can you automatically send the webinar replay to your attendees? Can they ask questions during the replay?
- Can you get analytics & insights about the webinar? What can you learn about your attendees and attendance? Can you export data?
- How fairly is the webinar software priced? Is there a trial available?
What are the Best Webinar Software Platforms?
Total Rating:
WebinarJam is probably the most popular webinar software currently on the market. It’s greatly focused on marketing features and the live room is specifically designed for sales webinars. The customizability on the webinar registration pages is remarkable and the analytics dashboard is very detailed and insightful.
WebinarJam Pros:
- The step-by-step setup is easy to follow
- Many registration page templates with different layouts and elements (image, video, …)
- Custom questions on the registration page
- A/B testing for registration page – simultaneously test different variants to see which one converts registrations better
- Emails can be sent from your custom domain
- Diverse email segmentation options – Different emails to attendees based on attendance time and behavior
- Can schedule SMS text messages as webinar reminders
- Choose the live webinar room color theme to match your brand
- Urgency timer and product item counter for interactive live offers
- Separate “Control Room” for the moderator
- Slideshow controls are helpful for presenting
- Whiteboard tool for illustrating the presentation
- The “Panic!” button to eliminate any technical difficulty in 10 seconds
- Large and helpful Facebook community
- The “Replica Replay” mimics the live webinar during the replay (polls, questions & offers)
- Analytics dashboard has insightful conversion statistics (incl. A/B testing results)
- Replay analytics show interactions and attendance during the replay
WebinarJam Cons:
- No automated webinars
- Marking chat messages as questions could be better
- Need a 3rd party tool to download the webinar replay file
- Only annual pricing
When to Use WebinarJam?
WebinarJam is a very reliable webinar software and perfect if you’re committed to a long-term webinar strategy. WebinarJam is a reliable webinar platform, it has engaging audience interaction tools and great follow-up features. That’s why it’s the best webinar software overall. However, it only supports live webinars.
What’s the WebinarJam Pricing?
Even the cheapest plan gets you all the way up to 500 attendees, but it’s still very reasonably priced and you can have up to 2 presenters. However, there’s only annual pricing available. With the highest plan, you can go all the way up to 5000 attendees, so it’s very scalable.
(30 day full refund option with this link)
Total Rating:
BigMarker is the best webinar software if you’re looking for diversity, flexibility and rich marketing features. It’s probably the most diverse webinar software on the market. You can literally host any type of webinar on it, for example:
- Live webinars
- Automated webinars
- Evergreen webinars
- On-demand webinars
- Live streams
- There’s even a 24/7 always-on webinar room
You can customize the landing page to your liking and add custom questions to it. The email reminders are diverse and flexible.
BigMarker Pros:
- Live + Automated + Evergreen webinars
- Automated webinar timeline builder
- Webinar funnel pages with very different layouts
- Flexible email reminders
- Webinar feedback survey e-mail
- Change live webinar room colors to match your brand
- Whiteboard tool for illustrating the presentation
- Pin chat messages
- Attendees can ask & upvote questions
- Rich audience interaction tools (polls, offers)
- Urgency timer for live webinar offers
- Webcam video filters & backgrounds
- Webinar replay can be trimmed
- Webinar replay editing & customization
- Robust analytics (even for the replay)
- Social Media acquisition tracking
BigMarker Cons:
- No online customer support chat (only chatbot)
- On mobile, the webcam view slightly overlaps with the slideshow
- Trial is limited to only 10 attendees
- Bit expensive
When to Use BigMarker?
BigMarker is for you if you’re an experienced webinar marketer. You want to run live webinars, automated webinars, evergreen webinars and live streams.
Webinars are a centerpiece of your marketing strategy and you want a reliable webinar platform with rich marketing features and excellent presentation tools.
What’s the BigMarker Pricing?
The cheapest package will get you up to 100 attendees with live and automated webinars for $ 99 per month. That’s actually a very generous pricing considering all these features are included.
(no cc required with this link)
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ClickMeeting is one of the most popular webinar platforms in this list, with a really intuitive and neat user interface. Another reason why users love ClickMeeting is because it has webinars and meetings on the same platform.
The live webinar room interface is well-built and every interaction and presentation tool is on the left-hand side, right at your fingertips. That really helps you in delivering your webinar presentation and engaging with the audience.
ClickMeeting Pros:
- Live, automated & on-demand webinars
- Webinars & meetings on one platform
- Always-on webinar room (24/7 link)
- Stream directly to YouTube or Facebook Live
- Convenient automated webinar workflow builder
- Custom questions on the registration page
- “Add to Calendar” call-to-actions maximize attendance rate
- Use your brand colors & add your logo on the header
- Slack integration
- Flexible reminder email scheduling options
- Host can see where each attendee has joined from live
- Tests with scores assigned to each answer
- Click counter & timer on live offers
- Slideshow upload & next slide preview
- Encouraging and clear Q&A Mode
- Follow-up emails can be sent to different segments (attendees / no-shows)
- Include certificate of attendance in the follow-up email
- Option to include automatic invitation to the next webinar
- Edit & trim the webinar recording
- Continuous attendance tracking
ClickMeeting Cons:
- Can’t feature images or videos on the registration page
- Can't maximize webcam feed
- Can’t draw on shared screen with whiteboard tool
- No registration page conversion tracking
- No automatic emails on "Live" package
When to Use ClickMeeting?
You should use ClickMeeting when interacting with the audience is an important part of your webinar presentation. Also, when you’re aiming to re-purpose your live webinar recordings, edit them and turn them into automated webinars. ClickMeeting is also ideal for educational webinars, because of the live tests (with assigned scores to each answers) and the collaborative whiteboard tool.
What’s the ClickMeeting Pricing?
ClickMeeting has basically 2 packages. The “Live” package is for only live webinars. And the “Automated” package is for live and automated webinars, as you may have guessed. The cool aspect about pricing here is that you can choose your required max attendee cap, independent of your package.
(no cc required with this link)
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GetResponse is a fully-loaded all-in-one marketing platform. It’s originally an email marketing software, but their webinar features are a remarkable extension. When marketers build marketing tools, you’ll end up with an extremely useful and conversion-optimized software.
GetResponse Pros:
- Fully featured email marketing software
- Can host Live and On-demand webinars
- YouTube & Facebook live features
- The main webinar dashboard gives a very clear webinar funnel conversion overview
- Huge variety for registration page templates
- A/B testing for the registration pages (and other pages too)
- Exit intent pop-ups (with A/B testing)
- Post-webinar thank-you page
- Abundant customization options for webinar emails (it’s an email marketing platform after all)
- All webinar reminders have a clear “Add to calendar” option that increases the webinar attendance rate
- Very visual and clear Q&A answering during the live webinar
- Chat window automatically recognizes questions and categorizes them accordingly
- Interactive offers have an urgency timer
- Can run survey tests and assign points (great for educational webinars)
- Polls and surveys can have images next to each answer
- Extremely fast customer support chat (under 2-minute reply every time)
- Option for collaborative whiteboard drawing with attendees
- Webinar replay records polls, Q&A and offers
- Detailed webinar funnel conversion analytics
- Email open rates and click-through rates
- Analytics include attendee geolocation and device data
GetResponse Cons:
- Navigating to the webinar reminder emails is not clear at first
- There’s no webinar follow-up email by default. Have to create a newsletter email as a workaround.
- SD/HD webcam quality doesn’t change anything in the live room
- When joining with mobile, the video blocks part of the poll when launched
- They will not host your webinar replay video file. You can only download it.
- Price depending on the size of the contact list
When to Use GetResponse?
You’ll get the most benefit out of GetResponse if you’re also using it as an email marketing software. When you’re running webinars and your emails marketing campaigns on it, it’s a marketing powerhouse. For combining these two, it’s the best webinar software.
What’s the GetResponse Pricing?
To host webinars on GetResponse, you’d have to get at least the Plus package, which is only $ 49 / month. It also gets you the automation builder and up to 100 attendees. Not to mention all the email marketing features.
(no cc required with this link)
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WebinarNinja is a super easy-to-use webinar software with a clean-looking user interface. The webinar setup takes literally 30 seconds. It’s a webinar software with a growing popularity and a reliable platform for many successful companies.
WebinarNinja Pros:
- Live and automated webinars even with the cheapest plan
- Beautiful registration page templates and clean user interface
- Customer questions on the registration page
- Thank-you page has a very prominent “Add to calendar” button, which increases attendance rate
- Emails can be sent from a custom domain
- Can customize the email contents and add shortcodes
- Q&A has timestamps
- Custom questions on the sign-up form
- Connectivity troubleshooter in the live webinar room
- Custom support is very fast and friendly
- Frequent Members Only webinars hosted by the founder
- Different screen layouts for presenting
- Automatic webinar recording
- Detailed webinar attendance & interaction analytics
- Webinar video & email list exports
- Monthly & annual pricing
WebinarNinja Cons:
- Little variety on the registration page templates
- By default, too many email reminders set up
- Video engine lacking in quality for the first few minutes
- No engagement options during the webinar replay
When to Use WebinarNinja?
WebinarNinja is the best webinar software if you want to host live + automated webinars at a cheap price. If you care about a clean user interface and rich audience engagement tools, then definitely go with WebinarNinja
What’s the WebinarNinja Pricing?
The pricing on WebinarNinja is super affordable. The cheapest package is only $ 49 / month and will get you live and automated webinars with up to 100 attendees. That makes it one of the cheapest webinar platforms for live + automated webinars.
(14 day trial with this link)
Total Rating:
Demio is the best webinar platform if your audience size is under 50 attendees. Demio is the preferred webinar platform for most start-ups and starting webinar marketers.
One of my favorite features about Demio is the focus tracking, so you can analyze when you gained or lost your audience’s attention.
Demio Pros:
- Live & Automated webinars
- Extremely easy to set up
- Minimalistic design on registration page keeps the focus on the registration form
- Thank-you Page has an “Add to calendar” button to increase the attendance rate
- Custom questions on the registration page
- Well-picked webinar reminder email schedule times
- Webinar reminder emails have a clean & beautiful design
- Very convenient to launch polls & offers
- Mark chat messages as questions for better sorting
- Has the option to add a moderator
- Extremely fast & helpful customer support
- Rich knowledge base – Demio University
- Video injections have very good controls
- Automatic webinar recording
- Continuous registration tracking
- Continuous attendance & focus tracking
- Statistics about the attendee interactions (polls, chats, offers)
- The cheapest plan is very affordable
Demio Cons:
- Limited scheduling options for recurring webinars
- Few customization options on the registration page
- Can’t change the “Register” button text on the registration page
- Only 1 presentation layout
- Can’t ask questions during the webinar replay
- No registration page conversion analytics
- No automated webinars with the cheapest plan
When to Use Demio?
Demio is the best webinar software for marketers who are just starting out with webinars. It’s also a popular choice among start-ups and coaching sessions. The rather small room size with the “Starter” package makes it a great choice for group coaching.
What's the Demio Pricing?
The “Starter” package will cost you $ 49 / month and will get you live webinars. The sessions are limited to 50 attendees and 3 hours, but that’s all you need when you’re just starting out. Once you feel like you need a bigger room, you can scale up to a 500-attendee room.
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LiveStorm is a flexible webinar platform for live and automated webinars. One of the great features is the full webinar funnel customizability. You can add your brand colors and logo to make it personal.
Another well-built feature for LiveStorm is the automated webinar workflow builder. It provides a very visual overview.
LiveStorm Pros:
- Live & automated webinars
- Automated webinar workflow builder
- Includes a meeting software for video conferences
- Custom question on registration page
- Your brand colors & logo through-out the webinar funnel
- Option to enable "only work emails" on registration
- Q&A has upvoting & answer timestamps
- Attendees can ask questions during webinar replay
- Segmentation options on the follow-up emails
- Webinar recording is automatically shared with attendees
- Conversion analytics & attendance tracking
LiveStorm Cons:
- No polls or offers in automated webinars
- No slideshow uploads. Slides have to be screen shared
- Attendees can't open offers pop-ups again after closing
- No offers during webinar replay
When to Use LiveStorm?
It’s recommended to use LiveStorm when you need to host live and automated webinars and you frequently need to host 1-on-1 meetings with clients. With LiveStorm, you can get all that in one place. The live interface is well-built and smooth. It’s especially useful if your attendees are joining from different geographical locations, because there are plenty automated engagement options built in to live webinar replays and automated webinars.
What's the LiveStorm Pricing?
There is actually a free package on LiveStorm. However, the attendee limit is capped at 10, so it’s more like a forever free trial. To get up to 100 attendees, it costs $109 / month and that includes moderators and up to 4-hour long webinar sessions.
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EverWebinar is the best webinar software platform if you’re looking to host only automated webinars. That being said, you can also host hybrid webinars, which mean you can be in the webinar session to chat with your attendees and add a live-ness element to it.
EverWebinar is built by the same company as WebinarJam, so its interface and features are very similar. If you’re looking to host live and automated webinars, these platforms integrate with each other seamlessly. But you can also subscribe to them separately.
EverWebinar Pros:
- Automated & hybrid webinars
- Schedule webinars to start every 15/30/60 minutes
- Many registration page templates
- Registration form pop-up customization option
- Built-in registration page A/B testing
- Rich email editor & attendee segmenting
- Attractive scheduled sales offers
- Scheduled chat messages or question box
- Post-webinar email segmentation options (attendees / no-shows)
- Detailed registration page conversion tracking
- Email open rate and click-through rate tracking
- Plans are cheap, considering annual prices
EverWebinar Cons:
- No live webinars
- No custom questions on the registration page
- No overview of all scheduled automated interactions
- No monthly pricing packages
When to Use EverWebinar?
It’s recommended to use EverWebinar when you’re already experienced with automated webinars. Once you’ve hosted a lot of live webinars, you know what works and what doesn’t. And now you’re ready to take your webinar marketing game to the next level by automating it. EverWebinar is the best webinar platform for automated webinars.
What's the EverWebinar Pricing?
All packages on EverWebinar include all the features. It’s just the difference of how long subscription are you ready to make. The “Installment” plan consists of 3x $199 through-out the year. The “Annual” plan is $499 for the entire year. And finally, the “Biennial” plan is $799 for 2 years.
(30-day full refund option with this link)
Total Rating:
LiveWebinar is a quality webinar platform that provides different types of webinar events and even meetings. The webinar funnel is conventient, but not very flexible. However, the live room is very well built – the host can entirely control the attendee webinar experience with interaction tabs.
LiveWebinar Pros:
- Live and evergreen webinars
- Meetings and webinars on the same platform
- Custom questions on the registration page
- Registration form can be embedded to an external site
- Flexible email reminder scheduling
- “Add-to-calendar” buttons in emails maximize attendance rate
- Host can control the audience view
- Audience presence checker
- Continuous attendance tracking
- Q&A mode where attendees can share their webcam to ask questions
- Replay recording captures interactions
- Replay recording can be trimmed and edited
- Very affordable
LiveWebinar Cons:
- No design options for registration page
- Can't open live offers again after closing
- No webinar replays in the follow-up email
- No analytics dashboard, only exports
When to Use LiveWebinar?
You should go with LiveWebinar if your webinar strategy involves live and evergreen webinars and you’re on a tight budget. Especially if you’d want to embed the registration form on your own website anyway. Since the registration page design options on LiveWebinar are a bit limited. However, the webinar room itself if very well designed – it’s easy to navigate between presentation tools and audience engagements.
What's the LiveWebinar Pricing?
The pricing on LiveWebinar is extremely affordable. You can get live and automated webinars with up to 100 attendees for just $14.99. There’s also a 14-day trial where you can test out all the features and see if it’s enough for your needs.
(no cc required with this link)
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ElasticWebinar is very new and fresh-looking automated webinar software on the market. The main keywords for ElasticWebinar are simplicity and sleek design. The automated webinar setup is fast, yet flexible.
All the automated webinar interactions as well as the dyncamic attendee count can customized.
ElasticWebinar Pros:
- Smooth & clean user interace
- Flexible automated webinar scheduling
- Webinar video hosting is included
- 14 landing page templates with different layouts
- Easy-to-use landing page editor
- Custom questions on the registration page
- "Add to calendar" on the thank you page
- Include an urgency timer and a product image to the offers
- Attendees can't close the offers, only minimize
- Flexible email scheduling & segmentation
- Follow-up email automatically includes the webinar replay link
- Continuous webinar attendance tracking
- Forever free package & fair pricing
ElasticWebinar Cons:
- Some landing page templates don't allow images to be changed
- Offers cover part of chat messages
- Overview of interactions not easily found
- No conversion tracking for landing page
When to Use ElasticWebinar?
Some of the best features for ElasticWebinar are the automated offers, becuase you can customize it exactly to match your brand. You can even add the urgency timer and a product image.
ElasticWebinar also includes the webinar replay for attendees, which most automated webinar platforms don’t. Another benefit is that ElasticWebinar stores the webinar video file with no extra change.
What's the ElasticWebinar Pricing?
The very generous offer is that there’s a Forever Free package on ElasticWebinar. That means you can test out the webinar platform for as long as you want. If you like the platform, we’d recommend the “Starter” package, which is $52 / month.
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The strengths of EasyWebinar is definitely the flexibility in terms on communication. You can customize every single line of text on any page of the webinar funnel, including the SEO titles and descirptions.
Along with the translation features, you can virtually translate the entire webinar funnel into 100+ languages. EasyWebinar is also deemed to be one of the best webinar platforms for course creators.
EasyWebinar Pros:
- Live & automated webinars
- Very flexible webinar scheduling (one-time & recurring)
- Up to 500 simulated attendees on automated webinars
- Translate the entire webinar funnel to 100+ languages
- Custom questions on registration page
- YouTube Live & Facebook Live integrations
- Preview next slide during your live presentation
- Live offers have urgency timer
- Very fast customer support chat (15-minute reply)
- Offers, polls, Q&A during webinar replays
EasyWebinar Cons:
- Setup & interface looks outdated
- Email reminder editor is inconvenient
- Can't preview landing page when editing
- Can't inject YouTube videos
When to Use EasyWebinar?
A really unique feature on EasyWebinar is that you can translate your entire webinar interface to virtually any language. That’s particularly useful if you’re hosting webinars to foreigners. You can also host automated webinars, where you can schedule any type of interactions, even offers. EasyWebinar’s user base overwhelmingly consists of course creators.
What's the EasyWebinar Pricing?
Even the cheapest package on EasyWebinar gets you live & automated webinars. It costs $78 for the Standard package if you go with a monthly subscription. If you opt for the annual one, you’ll get 3 months for free.
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CrowdCast is your best platform if you’re aiming to host webinar and create a community around your video content and events. It aims to be a social network, so you can actually create a following for yourself or your brand. The benefit is that your followers always get notified when you have a new webinar coming up.
CrowdCast Pros:
- Webinars and livestreams on one platform
- Built-in social network & event notifications
- Smooth & easy webinar setup flow
- Teaser video on registration page
- Option to use OBS to stream webcam feed
- Webcam & Screen-share side-by-side
- Make any attendee a temporary presenter
- Built-in Patreon & Stripe integrations
- Clearly separated Q&A with upvoting
- Display the question currently being answered
CrowdCast Cons:
- Registration page not very customizable
- Polls are always visible (no scheduling)
- Webcam video too small during the Q&A
- 2-hour limit on all sessions (abrupt end)
- No moderator role
When to Use CrowdCast?
CrowdCast is an excellent platforms choice if you want to host webinars and livestreams. CrowdCast also has a social network aspect built into it. That means your fans can “Follow” you and get notified whenever you’re starting a livestream. You can tap into new audiences, because your webinar will be “Discoverable” from the CrowdCast homepage.
What's the CrowdCast Pricing?
CrowdCast is one of the cheapest webinar tools to get started on – the “Starter” package is only $ 20 / month and gets you up to 50 attendees. It’s even quite scalable, as the “Lite” package gets you up to 100 attendees for only $34 / month. This affordable pricing on CrowdCast makes it one of the cheapest webinar platforms.
(sign up with this link & cancel anytime, without charge)
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GoToWebinar is the pioneer of webinar tools. They’ve been around ever since the beginning of online seminars. Through-out two decades, they’ve had the chance to improve their webinar video reliability.
The downside is that their technological solutions (still requires download) and design (inflexible funnel customization) give out a smell of legacy.
GoToWebinar Pros:
- Stable connection, because the software is installed
- Live & automated webinars + webcasts
- GoToMeeting software included
- Add you brand colors & logo
- “Add to calendar” call to action after registration
- Attentiveness tracking
- Feedback survey after the webinar has ended
- Certificate of attendance in the follow-up email
- Trim & edit webinar recordings
- Webinar engagement reports & webinar analytics
GoToWebinar Cons:
- Requires downloading & installing
- No landing page layout customization options
- Clunky user interface in the live room
- Emails have a long instruction for joining
- No call-to-action offers
- Expensive
When to Use GoToWebinar?
You should only consider subscribing to GoToWebinar if you’re not hosting webinars for marketing or sales purposes. If your webinar strategy is aimed at trainings or education, then
You should only consider subscribing to GoToWebinar if you’re not hosting webinars for marketing or sales purposes. If your webinar strategy is aimed at trainings or education, then GoToWebinar could be the right choice for you. However, if you aiming to sell products or courses, there are other alternatives – read about GoToWebinar and WebinarJam side-by-side comparison.
What's the GoToWebinar Pricing?
You should be careful when considering the GoToWebinar Pricing packages. The “Lite” package might appear cheap ($59 / month), but that package doesn’t include webinars, only webcasts. If you want to host webinars, you should go with the “Standard” package, which is $129 / month. That includes up to 250 attendees, which is more than enough. For automated webinars, you should go with the “Pro” package.
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If you don’t really care about polished design or much flexibility, then MyOwnConference is the perfect choice for you. It basically ticks the most important boxes – landing page, polls, live offers, replay.
However, the live webinar room design is seriously lacking. But then again, it’s one of the cheapest webinar platforms out there.
MyOwnConference Pros:
- Very affordable
- Always-on webinars
- Custom registration fields
- Registration with Social Media
- Call-to-action click tracking
- Series of polls during live webinar
- 4K webcam streaming for paid plans
- Host can pause the webinar
- Trim & edit the replay recording
MyOwnConference Cons:
- Clunky and outdated user interface
- No registration conversion tracking
- Can’t bring live offer up again once it’s closed
- Q&A questions are private messages
- Webcam can randomly stop working
- Limited webinar analytics
When to Use MyOwnConference?
If you’re not concerned with the clunky design on the live webinar room and you’re looking for a cheap solution, then MyOwnConference might be the right choice for you. With a little bit of design sense, you can actually create quite nice-looking landing pages on MyOwnConference. Also, the Social Media registration is a unique feature that boosts your webinar registration rate.
What's the MyOwnConference Pricing?
There’s actually a free plan on MyOwnConference. It allows you to host live webinars with up to 20 attendees and 3 presenters. However, it’s more like a trial without a time limit. If you’re serious about webinars, you should upgrade and get up to 150 attendees and 10 presenters for $36 / month.
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JetWebinar has a bit of a learning curve when it comes to the webinar setup. To be honest, it’s not very straight-forward or easy. However, once you learn how to use it, you’ll see it’s a very powerful webinar tool.
JetWebinar Pros:
- Live & hybrid webinars
- Flexible recurring webinar scheduling
- Meeting rooms included
- “Add to calendar” call-to-actions on the thank you page
- Flexible webinar reminder email scheduling
- Customizable email templates
- Clear registration & engagement dashboard
- Set up multiple call-to-actions
- Custom fields on the registration page
- Registration pages with different layouts
- Generate affiliate links for webinar promoters (or sources)
- Follow-up email segmentation (attendees / left early / didn’t attend)
JetWebinar Cons:
- Webinar setup flow could be improved
- Webinar countdown alignment a bit off
- Have to install separate plugin for screen sharing
- No call-to-action button preview during setup
- No visual webinar analytics dashboard overview
When to Use JetWebinar?
JetWebinar is a great option if you’re aiming to host live and simulated webinars. And if you’d like to have a meeting software on the same platform. JetWebinar is clearly sales-focused, because of the multiple call-to-action offers you can configure and affiliate links for different promotional sources.
What's the JetWebinar Pricing?
The packages on JetWebinar are moderately priced. The “Standard” package is the first one with webinars + meetings included and it’ll cost you $59 / month. It includes up to 100 attendees and 5 panelists. If you really want to scale it up, you can even get up to 500 attendees and 10 panelists for $197 / month, which is quite a good deal.
(no cc required with this link)
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It’s immediately clear that Zoho ShowTime is built for interactive educational webinars. The registration page is simple and straight-forward, making it suitable even for teaching webinars for schools.
Zoho ShowTime Pros:
- Live & on-demand webinars
- Custom questions on the registration page
- Slideshow upload
- Multiple-choice, open-ended or star-rating polls
- Certificate of attendance for everyone who attended
- Share handouts during live webinars
- Concise analytics dashboard
- Raise hand & share the mic
- Attendees have a notes module
- Ask for feedback during the webinar with star-rating polls
Zoho ShowTime Cons:
- No live offers
- Can’t customize the registration page design
- Can’t customize the email reminders
When to Use Zoho ShowTime?
The face-to-face sessions, different polling options and the ability to easily grant microphone permissions to any attendee make Zoho ShowTime a perfect webinar platform for educational webinars and virtual classrooms. Group coaching professionals and schools use Zoho ShowTime to host interactive webinars for children of all ages, for example.
What's the Zoho ShowTime Pricing?
The pricing on Zoho ShowTime depends on how many users (or teachers) would you want to subscribe. Also, it depends on how many attendees would you be hosting. For example, the “Standard” package would get you up to 50 attendees for $10 per month. That also gets you 10 GB of storage.
(Get $100 worth of credits with this link)
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Minimalistic design and a few powerful customization features sums up WebinarKit. It’s quite a new webinar platform and they’re making a name for themselves fast, since it’s gaining a lot of popularity lately.
Despite the limited customization options, you can build beatiful-looking automated webinar landing pages with just a few easy steps.
WebinarKit Pros:
- Automated & on-demand webinars
- Clean and intuitive design
- Branding options on the registration page
- Presentation slides download in the webinar room
- Question box or live chat (with simulated messages)
- Scheduled polls
- Call-to-action offers (with countdown timer)
- Automatic follow-up emails
- Email autoresponder integrations
- Analytics dashboard
WebinarKit Cons:
- No live webinars
- No custom questions on the registration page
When to Use WebinarKit?
When all you need is a cheap and lightweight automated webinar platform, then WebinarKit is the perfect choice for you. It has a smooth and quick setup flow for the host, and seamless interface for the attendee as well. Attendees can engage and ask their questions and see your customized offer during the automated webinars.
What's the WebinarKit Pricing?
Currently, WebinarKit is a very new webinar tool and for that reason, they’re running a special promotion. You can get a lifetime access for only $67 – no monthly fees. This offer will probably expire soon, so it’s worth to try it out. It’s definitely one of the best bang-for-buck webinar software.
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Stealth Seminar attempts to provide abundant customization options to the host. Unfortunately, it comes off as overwhelming and confusing. This webinar platforms has a bit of learning curve and is not suitable for you if you’re just looking for a quick setup kind of webinar software. There’s no visual overview either.
However, once you get the hang of it, you can host automated webinars with simulated attendees and automated engagements.
Stealth Seminar Pros:
- Live, automated & hybrid webinars
- Exit intent pop-ups on registration pages
- Custom questions on the registration page
- Unlimited simulated attendees
- Email reminders & follow-up emails are customizable
- Customizable call-to-action buttons and fields
- Chat or Q&A during automated webinars
- Live chat support with under 5-minute replies
Stealth Seminar Cons:
- No native streaming for live webinars, have to use YouTube Live or Twitch
- Can’t use YouTube videos for automated webinars
- Webinar setup is long and non-visual
- Clunky live user interface
When to Use Stealth Seminar?
Stealth Seminar is mostly used for automated webinars. This webinar software has tons of customizability, so you can customize virtually anything about your webinar. The downside is that it takes a bit of learning to understand all the options, because the setup flow is slightly complex and not very visual. However, if you’ll take the time to learn Stealth Seminar, it can be an extremely powerful webinar tool in your arsenal.
What's the Stealth Seminar Pricing?
The first package on Stealth Seminar pricing is the “Starter Plan”, which will get you 150 simultaneous attendees on your automated webinars. Once you’re ready to scale up your webinar game, you can upgrade to the “Growth Plan” with 300+ simultaneous attendees and they’ll even give you unlimited SMS reminders to anywhere in the world and white glove phone support.
(60-day full refund with this link)
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Zoom is the most popular online conferencing and meeting platform for businesses of all sizes. It’s been adobted by corporations and enterprises as the main platform for online meetings.
It’s also perfectly suitable for internal company webinars and webcasts. However, Zoom Webinars is definitely not meant for marketing or sales focused webinars.
Zoom Webinar Pros:
- Stable connection
- Easy to learn, if using Zoom Meetings
- Q&A has upvoting
- Rich whiteboard tool
Zoom Webinar Cons:
- Requires downloading & installing
- No landing page customization options
- No call-to-action offers
- No automated webinars
- Steep pricing when scaling
- Not meant for marketing or sales webinars
When to Use Zoom Webinars?
It’s recommended to use Zoom for webinars only if your webinars are not aimed to support your marketing and sales efforts. Zoom is built to be a conferencing and online meeting tool, not a platform for sales webinars. That’s why there are no live call-to-action offers, conversion tracking or even basic landing page customization options. For a more detailed comparison, read the Zoom vs WebinarJam comparison.
What's the Zoom Webinars Pricing?
If you want to use Zoom for Webinars, you first have to get the Zoom Meetings Pro plan for $14.99 / month. In addition to that, you’d have to get the Zoom Webinars add-on for $40 / month. That basic package gets you up to 100 attendees. That means you’ll be paying a total of $54.99 / month to host webinars on Zoom.
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In case your audience is largely on YouTube or Facebook (rahter than e-mail list), then OneStream is a better choice for you. You can’t host traditional webinars on it, since there’s no registration necessary.
If you’re aiming to stream content to your followers on Social Media platforms, then OneStream is one of the best platforms available for that.
OneStream Pros
- Simulated scheduled streaming
- Upload a pre-recorded video or record on the platform
- Multicast to 40+ Social Media and video platforms
- Schedule up to 30 pre-uploaded video streams
- Supports 360-degree videos
- Built-in screen sharing
- Well-designed user interface
- 5 GB of storage even with the free plan
- Fast and helpful customer support
- Detailed analytics dashboard
OneStream Cons
- No live webinars, only live streams
- No registration pages
- No slideshow uploads
- No polls or offers during the stream
- No automatic follow-up email options
When to Use OneStream?
It’s recommended to use OneStream if your website is not your strongest marketing channel. Instead, your audience is mainly on Facebook, Instagram or YouTube. The true strength of OneStream is social live streaming and interacting with your audience on a platform they’re already comfortable on. It’s also possible to schedule pre-recorded videos and stream them to multiple channels at once.
What's the OneStream Pricing?
OneStream even has a free plan. However, it’s limited 5-minute streams. To get 1-hour stream time per sessions, it’s recommended to get the “Standard” package. That also gets you 20 GB of recording storage and up to 15 scheduled streams.
(no cc required with this link)
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To be fair, Kajabi is a powerful platform for webinars and email marketing. However, if you just need a platform for live or automated webinars, it’s just simple too expensive. Though, the registration page builder and exit-intent pop-ups help to increase your webinar conversions.
Kajabi Webinar Pros
- Live & pre-recorded webinars
- Webinar pipeline funnel builder
- Powerful webinar registration page builder
- Exit-intent pop-ups on all pages (incl. webinar room)
- Flexible email reminder editor & scheduler
- Follow-up emails with segmentation options
- Large call-to-action offers section
- Email marketing platform included
- Website builder included
Kajabi Webinar Cons
- Live webinar feed has to be set up via YouTube Live
- Live webinar chat uses YouTube chat
- Expensive
When to Use Kajabi Webinars?
Kajabi is actually a full-fledged marketing platform with a built-in website builder and email marketing automation software. So, using Kajabi for your website builder, email marketing and webinars would have the benefit of having all your marketing efforts in one place. Another important benefit for Kajabi is the very visual and flexible pipeline builder.
What's the Kajabi Webinars Pricing?
The pricing on Kajabi is quite expensive because it just includes email marketing and webinars in one platform. The “Basic” plan starts from $149 / month and gets you a website, unlimited marketing emails and unlimited webinars. There are only 3 pipelines you can build with that plan. Upgrade to the “Growth” plan for
$199 / month to get up to 15 pipelines for different webinars.
(30-day money-back guarantee)
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In general, Adobe has some innovative and powerful tools, especially when it comes to design tools like PhotoShop and XD. It seems they took a really wrong turn with Adobe Connect. It’s without a doubt the worst webinar software I’ve ever tried. It’s confusing and seriously outdated. We can’t recommend this.
Adobe Connect Pros
- Live & on-demand webinars
- Register with Facebook or Google
- Live room has a whiteboard tool
- Live room has different layouts
- Host can remote access attendee’s computer
Adobe Connect Cons
- Desktop application must be downloaded and installed
- Very crowded user interface, too many products
- Complicated sign-up process
- Unintuitive webinar setup flow
- Ugly live webinar room user interface
- No slideshow uploads
- Asks for password even if host didn’t set one
- Extremely low webcam video quality
- Very expensive
When to Use Adobe Connect?
The only case when we can honestly recommend Adobe Connect is when you host online training webinars, where you’d need to take remote access of an attendee’s computer. The host can “Request control” and the attendee would have to approve that request. That’s a unique webinar feature for Adobe Connect.
What's the Adobe Connect Pricing?
To host webinars with Adobe Connect, you’d have to upgrade to the “Webinars & Learnings” package, which includes 100 attendees and costs $130 / month. Considering the clunky user interface in the webinar setup and the live webinar room for the attendees, I’d say it’s too expensive. However, that’s the only webinar platform I’ve found that has the remote access feature. So, if that’s what you need, give it a try.
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Best Webinar Software for Marketing and Sales
When choosing the best webinar software platform for marketing or sales, it’s important to have an attractive landing page that converts registrations. The webinar landing page should be flexible enough to enable you to communicate the value of your webinar, either by inserting bullet points, an image or a video.
Once you get people to sign up, you have to keep reminding them about your webinar. The best webinar platforms have the option to customize webinar reminder emails. Schedule the emails at least 1 day and 1 hour before the webinar starts. It helps if you add a custom message to get your registrants excited again.
During the webinar it’s critically important to engage with your audience. Your webinar software should the essential audience interaction features:
- Public chat
- Polls (ideally, with sharing the results)
- Q&A (ideally, with upvoting on questions)
- Live offers (ideally, with countdown timer to create urgency)
You can be certain that you’ll tick all the boxes if you choose WebinarJam. Grab your trial with the link below:
Best Webinar Software for Small Business
Small businesses need to have reliable tools to create a trustworthy image for clients. That’s why the best webinar software for small businesses focus on reliability and scalability.
Often small businesses also need to host internal meetings, so the video conferencing platform should include webinar and meetings. The webinars for small businesses could also include internal video conferences, so it’s definitely important to have a handout file sharing functionality built in.
Almost all small businesses aim to be big businesses someday. And it’s important to track your webinar metrics, learn and use the knowledge to grow. That’s why it’s vital to have an insightful webinar analytics dashboard at your fingertips. At the very least the webinar tool has to track the landing page conversion rate, email lists and engagement during the event.
The most versatile, reliable and scalable webinar software for small businesses would be BigMarker, because it simply meets all the criteria, because you can:
- Host webinars, webcasts & meetings (incl. break-out rooms)
- Have a scalable plan to upgrade in the future
- Option to scale to automated & on-demand webinars
- Interactive audience engagement tools
- Attractive pop-up offers during webinars
- Conversion funnel & email funnel tracking
Best Webinar Software for Education
When choosing the best webinar platform for education, a whole other set of features are important. There’s a lot more emphasis on feedback and collaboration. When hosting webinars for training, the attendees have to be able to give more input and get evaluated by the host or teacher.
That’s why it’s important that the webinar software for education would have live tests with scoring. Attendees can answer a series of questions, where each correct answer would reward them points.
A collaborative whiteboard tool is another relevant tool for visual and hands-on learners. Often students need to feel like they contributed to the end results in order to learn something.
Training webinars with smaller groups will benefit from the “Make presenter” feature, where the host can give temporary webcam & microphone access to any attendee. That way the attendee can speak their mind or present their work.
The best webinar platforms for education also have a Q&A feature, with upvoting. That’s how students can learn by asking their specific questions and the teacher can answer. That creates a dialogue, which is great for learning.
At the end of the webinar, students can evaluate the webinar and leave feedback to the teacher. That’s a great way for the teacher to improve upon the next educational webinars.
The students would automatically receive the slideshow materials and the webinar session replay to revise. All these features are possible with ClickMeeting. That’s why it’s the best webinar software for education.
The Summary of Best Webinar Platforms
There are a lot of aspects you can consider when choosing the best webinar software for you. First, you have to consider what’s your target audience – is it students? Colleagues? Or sales prospects?
After establishing your target audience, set goals to your webinar. If you’re just looking to educate your audience and establish yourself as an authority in your niche, you need to consider engagement features. However, if you’re looking to market and sell your products, keep your focus on the live offers and automation features.
Take your time with this process. Choosing the best webinar software to achieve your goals can literally make or break your efforts. Consider the pros and cons above and choose a webinar platform which has the features that support your goals.